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La Liga has El Clásico, France has Le Classique, and Argentina goes full gun with its Superclásico. English football has no true equivalent, with Liverpool and Manchester United fans unable to agree on a name for their grand-slam meetings. Up in the land of fitba, there’s this weekend’s 450th Old Firm/Glasgow derby (delete as applicable according to your stringency on Scottish company law). And Germany has Der Klassiker, between Bayern Munich and Borussia Dortmund. The Bundesliga marketing suits have been out in force this week for the one game, played on Saturday evening, that brings extra eyeballs. Though questions are often raised over whether this is a true, classic rivalry; Dortmund have not won a league title since Jürgen Klopp was making his rounds in 2012.
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第三，长期高折扣低毛利。很多品牌过度依赖营销、高租金、高投入获取流量，最终陷入低毛利困境，这也是2025年大量门店关闭的重要原因。品牌方为了供应链出货，一味推行折扣活动，看似短期业绩繁荣，实则形成了“打折打残老板，折扣折杀品牌”的恶性循环。
Овечкин продлил безголевую серию в составе Вашингтона09:40